Our Story
BrandStar Tech was born out of the shadows of a best in class technology team that powered 25 years of behind the scenes magic for parent company BrandStar and its original educational programming and branded entertainment still airing nationwide on Lifetime and Fox Business networks.
What We Do Best
LEAD GEN/EMAIL + MARKETING AUTOMATION
Fully integrated Lead Management and Martech Solutions
BrandStar Tech helps you DIALOGUE with your audience/customers/partners at the right time, on the right device at the point of inspiration so you and your brand can make an emotional connection, earn trust, establish value and generate opportunities.
From lead list research and creation to conversion optimization and data dashboarding, we have your voice throughout the entire customer journey.
Grow BIGGER, SMARTER, FASTER
Applications
Web, Mobile and Software App Design and Development
We CREATE tech-enabled Business to Business (B2B) and Direct to Consumer (D2C) content + commerce solutions that engage and compel your customers to take action.
Grow BIGGER, SMARTER, FASTER
Business Intelligence (BI) + Business Automation (BA)
Business Intelligence (BI) + Business Process Automation (BPA)
Actionable, predictive, and visual data, analytics and reporting delivered via custom dashboarding. Automated processes and software to enable greater efficiencies from your human capital and existing infrastructure.
We DELIVER Industry leading processes and expertise to help you and your team get more for less by integrating digital transformation into all aspects of your business model.
Grow BIGGER, SMARTER, FASTER
Product Engineering
Outsourced development of Service as a Software (SaaS)/Platform as a Service (PaaS) projects for our external brands as a white-label supplier or joint venture partner.
We DESIGN smart, fast, agile teams that deliver modern, scalable software solutions to solve your organization’s biggest challenges.
Grow BIGGER, SMARTER, FASTER
IP (Internal SAAS/PAAS Platforms)
Our own technology, products, and services to create stand-alone, integrated and/or shared revenue streams or some other important/mission-critical KPI that we market as “BrandStar Originals”.
We DEVELOP intellectual properties (shows, products, services, and capabilities) that monetize content, create operational efficiencies and produce new profit centers for our internal BrandStar stakeholders as well as our external brand partners through licensing agreements.
Grow BIGGER, SMARTER, FASTER
Let's Talk!
We would love to learn more about your business and discuss how we can help you and your team do more with less by thinking BIGGER, working SMARTER and moving FASTER.
What Our Clients Says
Testimonial from Angelique Rewers, CEO and Founder of BoldHaus, that offers training, mentoring and consulting services to help entrepreneurs, solopreneurs and small business owners win corporate clients.
Success Stories
Home, LEAD GEN/EMAIL + MARKETING AUTOMATION
The Balancing Act
NEED: Team was manually sending individual semi-personalized e-mails to ineffective purchased lists with no CRM or actionable trackable reporting.
SOLUTION: We provided a intent-based list of prospects, enriched and cleansed customer records with personalized data, and implemented a CRM solution providing customized access, unique sales engagement tools and processes, and personalized campaigns. Analytics and custom reporting provide insights for ongoing optimization and profitability. Integrated with a fully omni-channel approach mixing in not only sequenced e-mail, but outbound voice and social reach to maximize exposure to prospects.
Product Engineering
Leading Health Tech Company
NEED: Client was looking for a platform that could deliver full-scale enterprise management with features including Practice Management, Electronic Prescriptions, Electronic Medical Records, and Drug Index Referencing, automating a previously disjointed and paper-driven process.
SOLUTION: We provided product design consultation and full development on an ASP.Net framework that integrated and streamlined all desired features and functionalities that was accessible and useful for both the medical professionals and their patients.
Application
Cricket Wireless
NEED: Client required custom UI/UX for the rapid prototyping of a mobile app that was rolled out nationwide for Adfone in partnership with Cricket Wireless – an AT&T company.
SOLUTION: We delivered on design consultation and delivery of 120 unique iOS and Android mobile screen designs.
Leading Media/Ad Services Company
BI + BA
Leading Media/Ad Services Company
NEED: Client required a digital transformation of their entire advertising and consulting services and platform to provide better user experience and greater operational efficiency.
SOLUTION: We created a powerful web-based solution that enabled the client and their clients to manage projects, report on process, and digitize operations on the backend through a single workflow tool.
Intellectual Property (IP)
KRA
NEED: A way to evaluate individual and team performance accurately and objectively in the workplace.
SOLUTION: Created KRA as an OKR solution to automate employee review and career growth process. With intelligence built in, KRA provides performance enhancement with universal business applications from start-ups to enterprise level organizations whether domestic or global in reach and presence.
